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Sunday, January 30 2022
7 Reasons Why Your Business Needs A Drip Marketing System

7 Reasons Why Your Business
Needs A Drip Marketing System

(Print And Share At Your Next Sales Meeting)
By Glenn Fallavollita, President - Drip Marketing, Inc.

  • Word count: 324
  • Time to read: 1.3 Minutes (at 250 words per minute)

As you look at your database of prospects, past clients, etc., can you tell me the ones who will buy from you in the next 90 days? In all reality, you and/or your salespeople will be off by 90% (YES, 90%) or more. Do you know why? People buy when they are ready and not when you or your salespeople want them to.

Here’s Why You Need A Drip Marketing System Installed At Your Business.

The benefits of a lead marketing system via e-mail marketing are numerous. In fact, it is the fastest, simplest, and most economical way to build your sales pipeline. Here's how:

  1. It will help you/your business build trust, credibility, and brand recognition in the marketplace.
  2. Maintains consistent contact with prospective buyers as they travel down the sales cycle.
  3. Help find sales opportunities in your database of prospects, clients, and referral partners.
  4. Encourages referrals from your database of clients & referral partners.
  5. Finds cross-selling opportunities.
  6. Shows someone the value you/your business brings to the marketplace.
  7. Creates an EXCELLENT reason to follow-up with someone.

Staggering Stats All Owners And Sales Leaders Need To Read.

  • 50% of all salespeople stop contacting a prospective buyer and/or referral partner after their first unsuccessful attempt at moving the sales process forward.  A number that skyrockets to 95+% after their third unsuccessful attempt.  
  • 27% of your sales team will turnover each year, according to the Harvard Business Review.
  • The first time someone hears about your business, there's a good chance they won't buy from you. 
  • People buy from people/businesses they like, know and trust.

Executive Summary: A well-articulated drip marketing system will show your database of prospects, referral partners, clients, etc., the value you/your business will bring to their business.  More importantly, it stays in consistent contact even when you and your salespeople give up.

So tell me, what’s stopping you from installing a drip marketing system at your business?

About The Author:

Glenn Fallavollita is a nationally recognized keynote speaker providing money-making advice to help owners, sales pros, and marketing gurus build more profitable relationships with their database of prospects, referral partners, and clients.

Additionally, Glenn is the president of Drip Marketing, Inc. and has written 50+ whitepapers and three sales/self-marketing books, Supercharge Your Payroll Sales NOW!Stop Whining AND Start Selling, and Drip Marketing: A Powerful New Marketing Strategy That Gets Prospects To Buy From You. He also writes blogs for LinkedIn and other national websites.

To hire Glenn for your next conference, visit

© Drip Marketing, Inc.  All Rights Reserved May Not Be Used Without Written Permission.

Posted by: Drip Marketing, Inc. AT 12:49 pm   |  Permalink   |  Email